Packaging innovation for a more virtuous pack & gift industry

In an industry that is seeking to reinvent itself, packaging innovation and research & development are at the heart of the issues. Cosfibel Group has created a dedicated innovation division (link to design and innovation), which works intelligently with all its departments to assert itself as a major player in the transition towards sustainable packaging.

“Green is the true chic”: the 4Rs, the golden rules of sustainable packaging innovation

Our designers, supported by the research and packaging innovation teams, aim to offer creations that meet the most modern eco-responsibility criteria. This ambition is based on 4 fundamental pillars:



Reduce: less material, less transformation, less transport, less CO2(…): reduction is a key point of packaging innovation. Single-material creations are one of the best illustrations of this. Our teams are developing collections of top-of-the-range boxes made of 100% recycled cardboard.




recycle Recycling: Our engineers, R&D departments and designers work together to offer recyclable and/or recycled packaging solutions: Recycled PET, recycled polycotton, use of metal and long life cycle materials…




reuseReuse: the reusability aspect is one of the main focuses of research in packaging innovation. The replacement of single-use objects and materials with reusable equivalents is at the heart of our creations.




rethinkRethink: packaging innovation is at the heart of our activity. Cosfibel Premium has filed numerous patents on sustainable packaging concepts: zipperless and magnetless closure systems, single-material boxes, etc. Our teams carry out constant research to avoid the use of fossil plastics and materials with a high impact on the environment (water, CO2 and other greenhouse gas emissions…).




Discover all our actions in favor of the environment here and our environmental and social policy on our dedicated page.