In an industry that is seeking to reinvent itself, packaging innovation and research & development are at the heart of the issues. Cosfibel Group has created a dedicated innovation division (link to design and innovation), which works intelligently with all its departments to assert itself as a major player in the transition towards sustainable packaging.
“Green is the true chic”: the 4Rs, the golden rules of sustainable packaging innovation
Our designers, supported by the research and packaging innovation teams, aim to offer creations that meet the most modern eco-responsibility criteria. This ambition is based on 4 fundamental pillars:
– Reduce: less material, less transformation, less transport, less CO2(…): reduction is a key point of packaging innovation. Single-material creations are one of the best illustrations of this. Our teams are developing collections of top-of-the-range boxes made of 100% recycled cardboard.
– Recycling: Our engineers, R&D departments and designers work together to offer recyclable and/or recycled packaging solutions: Recycled PET, recycled polycotton, use of metal and long life cycle materials…
– Reuse: the reusability aspect is one of the main focuses of research in packaging innovation. The replacement of single-use objects and materials with reusable equivalents is at the heart of our creations.
– Rethink: packaging innovation is at the heart of our activity. Cosfibel Premium has filed numerous patents on sustainable packaging concepts: zipperless and magnetless closure systems, single-material boxes, etc. Our teams carry out constant research to avoid the use of fossil plastics and materials with a high impact on the environment (water, CO2 and other greenhouse gas emissions…).